The Word of Mouth Marketing Genius – Ted Wright

The world of marketing is changing at a phenomenal rate. Some interesting facts that Ted discussed with us: 80% of people don’t believe that advertisers tell the truth 20 years go the average person saw 2,200 commercial messages a day….

Sainsbury’s – What next…….

  • 21 November, 2014
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Sainsbury’s suffering the pain of a more competitive supermarket landscape last week it seems… With sales down 2.1% The 10 years of glory days under the King’s leadership appear to have come to an end.  Mike Coupe has got his…

“The Survivor” – ToyMart.com and Founder Alan Latham

  • 28 October, 2014
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Alan Latham Founded Toymart some 15 years ago and has been on a journey similar to many entrepreneurs; a rocky road to success. Although Alan fell into this business all those years ago he now has the worlds leading reference…

Tesco’s – Losing its way?

  • 17 October, 2014
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Tesco’s has hit the news a few times recently. First it’s desperate stakes – senior managers over egging the pudding on their profitability numbers by a mere £250 million! Sales are down again this quarter and shares value has dropped…

Media Coverage: Virgin.com

  • 30 September, 2014
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Discover what we said when interviewed by Virgin.com on “Why The World’s Biggest Brands Are So Keen To Partner Up?”

Opinion: Sadly NO phones 4U – who’s to blame?

  • 20 September, 2014
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“It is very frustrating, and indeed sad to see a large, successful, high street retailer close up shop overnight. 5,500 jobs at stake and 550 stores closed. We hear the blame being pointed at Vodafone and EE but that is…