Richard Withers from zero to £11m turnover – Founder of Deallus


Richard Withers, proud Welshman, former officer in the British Army, entrepreneur and founder of life sciences market intelligence consultancy Deallus

After the army, Richard applied his military intelligence gathering skills as a consultant for a major UK pharmaceutical company, he soon realised that not only was his client poor at competitive intelligence but it was systemic across the industry.

Discover how he grew the business into a global consultancy with a relentless focus on maintaining standards, always looking to be unique and controlling cash flow. But it wasn’t all plain sailing; he wishes he had accessed robust marketing strategy earlier. He also nearly accepted an offer of external investment to drive growth but he decided to continue to develop the business organically.

His passion is to make his wife and children proud as well as creating something sustainable.

His favourite business books

  • Michael Porter – Competitive Strategy
  • W. Chan Kim – Blue Ocean Strategy

His favourite charity: Army Benevolent Fund

Contact details


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